As a title insurance company, you’ve created a stellar marketing email for your real estate professional and mortgage professional prospects and clients. Your email hits all of the right pain points, informing your customers and prospects of our dynamic industry...
Did you know that the Nike swoosh is worth $13 billion? To say a logo matters for your general brand strategy is a gross understatement. As title insurance companies reach for the social media skies and into the pockets of consumers, brand matters now more than ever....
So you want to launch a marketing campaign that feels like it’s going to take a small army to implement. You want it to automatically execute tasks based on your prospective and existing customers behaviors and even tailor the message to their unique needs....
It is painfully clear that consumers will NOT begin selecting their own title agencies in masses come August 1. However, this doesn’t mean that change in how title agencies market and obtain consumer business isn’t on the horizon. In my last article I...
Now more than ever before I find myself talking to title companies about marketing technology. I kid you not, companies approach our team and ask, “What tools do you know that can we implement?” and proceed to implement the entire toolset we suggest....
