Yes, your title company can text agents and clients — but text messaging follows a stricter rulebook than email. Where email marketing is opt-out under CAN-SPAM, SMS marketing is governed by the TCPA, which is opt-in: you generally need a recipient’s...
Email marketing automation lets your title company nurture agents, lenders, and past clients automatically — sending the right message at the right moment based on what each person does, without anyone on your team hitting “send.” Done well, it turns...
CAN-SPAM is the federal law that governs every commercial email your title company sends — from agent newsletters to market updates to promotional blasts. Compliance comes down to a short list: tell the truth in your headers and subject lines, disclose that the...