Introduction As the newest generation of homebuyers enters the market, title companies need to adapt their marketing strategies to effectively connect with Gen Z. This generation, born between 1997 and 2012, is reshaping the real estate landscape with its unique...
Introduction Gen Z, the generation born between 1997 and 2012, is stepping into adulthood and bringing new trends to the real estate market. As digital natives with unique values and behaviors, they are beginning to shape the future of homeownership. Title companies...
In the digital age, search behavior is undergoing a significant transformation. One notable trend is the growing preference of Gen Z for using TikTok over Google for search purposes. This shift is driven by a range of factors, including the desire for quick, engaging...
The recent NAR settlement has introduced significant changes to the real estate industry, particularly regarding broker commissions and MLS practices. Title companies can leverage social media to effectively communicate these changes to real estate agents, positioning...
Wednesday, May 8, 2024 at 11:00 AM on Google Meet As the title insurance industry navigates a rapidly evolving market, change at every level is more important than ever before. Personally I’ve always been somewhat frustrated by how the industry echo chamber...
